Top 20 Freelancer with The Starters

Your Creative Strategist +
Custom AI Ad Tools

I manage your paid social creative strategy (for DTC brands) and build custom AI tools tailored to your workflow — so you can scale winning ads with volume & creative diversity.

or email me at brian@brianmccreadie.com

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10 years of experience managing $100M+ in ad spend

My Portfolio

I Manage Your Strategy +

Build Custom Tools to
Multiply Performance

I handle your creative strategy and build custom AI tools tailored to your brand and workflow. As a creative strategist first with a background in media strategy, design, video editing, photography, and copywriting — plus 10 years of experience with brands spending $1M+ monthly on paid social — I know exactly what tools actually drive performance.

What working with me looks like:

Custom AI Tools trained on 100s of pages of my own creative frameworks — plus your specific approach

Built by a Creative Strategist, not developers guessing what you need. Every tool comes from real creative experience

Done-For-You Service — I manage strategy and run the tools. You stay focused on results

Direct Access via Slack and calls — no ticket queues or chatbots standing between us

Tools + Strategist — you don't just get software, you're getting a creative partner who uses it for you

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Video
Edited by me

17+Tools in One Platform

I've built most everything we need to research, brief, and scale winning ad creatives — all in a single platform — and will build more tools based on your needs!

Custom Modules

Bespoke features and modules built specifically for your unique workflow needs.

Brief Generator

Designer, editor & UGC brief generator that outputs directly to Notion for seamless handoffs.

AI Image Generators

Scale your ad executions to hundreds of variations with AI-powered image generation.

Project Tracker

Plan future brief deliveries and track project status to keep your creative pipeline on schedule.

AI B-Roll Generator

Generate usable B-roll trained on your product that references your scripts, giving editors more to work with.

Insight Libraries

Customer research, insights & angle libraries to fuel your creative strategy.

Manual Oversight

Human-in-the-loop tool management ensuring quality and brand consistency.

The Difference

WHY WORK WITH ME OVERGENERIC AD TOOLS

Most tools give you features. I give you a creative partner who builds and uses the right tools for your creative needs.

Brian M.
AD TOOLS
BUILT BY
Experienced Creative Strategist
Software Developers
SERVICE MODEL
Done-For-You, Hands-On
DIY — Figure It Out Yourself
CUSTOMIZATION
Tailored to Your Workflow
One-Size-Fits-All
COMMUNICATION
Direct Access via Slack & Calls
Ticket-Based Support Queue
WHAT YOU GET
Tools + Strategic Partner
Just Another SaaS Login
My Packages

Choose Your Path to
Modern Creative Strategy

Whether you want a strategic partner to manage everything or prefer to run the tools yourself, there's an option for you.

Recommended

Creative Strategist + Custom AI Ad Tools

Full-service creative strategy with custom AI tools built and managed for you.

What's Included:

  • Dedicated Creative Strategist
  • Custom AI Tools Built for Your Brand
  • Strategy + Tool Management
  • Direct Access via Slack & Calls
  • Ongoing Tool Updates & Improvements
  • Knowledge Bases, Playbooks & More Resources
Book a Call

Custom AI Ad Tools + Training & Support

Get powerful custom AI tools built for your team with comprehensive training and ongoing support.

What's Included:

  • Custom AI Tools Built for Your Brand
  • Full Training & Onboarding
  • Knowledge Bases, Playbooks & More Resources
  • Email & Dedicated Slack Channel Support
  • New Features & Tools on Request
  • Team Access for Multiple Users
Book a Call
Brian McCreadie

Update: Top Performing Ads

20 min ago

Brian McCreadie

Brian McCreadie

Creative Strategist

About me.

Hi, I'm Brian McCreadie — an AI-powered creative strategist with 10 years in paid social, enhanced by custom tools I build specifically for my clients.

These tools handle research, audience segmentation, briefs for designers, editors, and UGC creators, AI image ad creation, and more — all trained on past performance, learnings, products, brand guidelines, and my approach to creative strategy that I've used to scale 8-figure brands.

I'm a creative strategist first.

Unlike generic AI tools built by developers, I'm in the weeds with what actually drives performance. Every tool is built custom based on your specifics, and I manage and oversee everything they produce — ensuring creative strategy expertise takes each piece across the finish line.

This lets me deliver high-quality work at the volume Meta's algorithms now demand.

Results: My biggest client scaled from $600k to $800k month-over-month while ROAS improved from 2.21 to 3.26 under this system.

I can manage this for your brand directly, or build the tools and train your creative team with ongoing support.

Thanks for checking out my work — reach out if you'd like to chat!

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